The aim of this project is to convey a message to society: environmental awareness involves little effort and a lot of help. Fun Theory method with one of the most popular entertainment will help us to achieve it. Due to the project is developed in Barcelona, we focus on a globalized sport: football. There is a great deal of soccer fans and FC Barcelona is one of the most popular in all sports media.

Joining environmental awareness (recycling, cleaning…) with an aesthetic linked to football (soccer team colors) we can get an effective project.

Location_Barcelona, Spain

Year_2014